Working with the media can be a great way to raise your public profile and explain your work to a larger or wider audience. We can advise you on the most appropriate outlets (including press, TV and radio), and the best ways to engage journalists in order to reach key stakeholders.
Seeking to publicise your research or other outputs?
Before you contact us, have a think about:
- What do you want to achieve as a result of any media engagement or publicity?
- Key findings: what do your findings reveal that is new, interesting or different?
- Why are these findings significant? What impact might they have and who might be interested? Who do you want to reach?
- What is the main message you’d like to get across?
- What are the timescales (eg when is the research paper you’re promoting due to be published)? Are you giving us enough warning? The earlier the better – no need to wait until you have a publication date or everything is in place. This helps us plan our workload and make the most of any opportunities your research might offer.
We help deliver media handling advice and training to support people preparing for interaction with the media.
If you’re contacted directly by members of the media, you can give yourself time to prepare by asking them to first email the press office at firstname.lastname@example.org
Training courses we currently offer:
- Writing for a general audience – a course run in conjunction with The Conversation, offering tips for finding newsworthy angles and creating compelling content.
To enquire about media training, email the press office at email@example.com.